The Philippine Coconut Authority (PCA) encourages the public to drink coconut water instead of soft drinks. This is to lessen the country’s dependence on drinks that use imported raw materials and to promote an affordable healthful and medicinal drink.

Studies showed that more and more people drink softdrinks instead of healthy drinks, such as coconut water.This also has a great effect on our economy. Our country spends $300 million a year on importation of softdrinks.

The PCA declared that althought local consumption of coconut water is increasing,there is still a need to make serious efforts to convince the public to make coconut water a part of their daily diet.

The PCA estimated that the country produces around 10 billion of coconut per year.That makes our country the world’s biggest supplier of coconut.