No matter what your goals are, you will have to advertise your book.

          If you only wish to share your story with your family and friends, advertising is easy. Send your book information through e-mail, or post online on a webpage or social media site.

          If you wish to share your book with a single stranger, you must advertise.

          Social media is a great place to start advertising. You can easily post a lot of information that quickly reaches a wide range of people. Use social media sites that pay you a portion of generated profits, or add profit-sharing advertising links to your webpage.

          Finding a social media site that pays is easy. Search the internet for a social media site that pays people a portion of the profits. Read the reviews posted by clients of the site. Sign up with the site, post, participate and earn. If you utilize social media and advertising correctly, you will earn a profit from your book without actually selling any copies of your book. 

          Do not rely on social media as your only method of advertising.

          Effective physical methods of advertising include business cards, bookmarks, pens, memory cards and clothing.

          You should always carry a business card everywhere you go, and leave a card everywhere possible. You never know whom your card will influence. Design your business card to draw the attention of a wide array of people.

          Bring numerous pens to hotels and restaurants. Give as many pens as possible to front desk clerks and servers. The point of giving as many pens away as possible to desk clerks and servers is because you want the guests to take a pen.

          It is also helpful if you design and wear clothing that promotes your book. Clothing draws attention and creates a lasting memory. People notice clothing, and clothing sales provides additional profits. 

Remember

Advertising should help you spread the word about your book, and earn money from your book even if you don’t sell a copy of your book.