Latin America and Asia are expected to have the fastest annual ad spend growth between 2014-2017, the average of Latin America growth 12%, Fast-track Asia growth 9%.

Average annual growth in Ad Spend by Region bloc 2014-2017 (%)

12% Latin America

9.0% Fast-track Asia

3.7% North America

3.4% Advanced Asia

3.1% MENA

2.8% Western & Central Europe

2.5% Japan

-0.3% Eastern Europe & Central Asia

Source: ZenithOptimedia