This thing somehow sticks to an HDTV. Called the Lenovo Cast, it’s the firm’s first media streaming device and is designed to work with Android devices. Launching this August at $49 and lacking native apps, it’s a more expensive Chromecast, but don’t write off Lenovo’s product just yet.

Lenovo has a massive footprint in several key markets including its home of China. A device like this should well to its loyal buyers. Plus with dual frequency WiFi it could work better than the stark Chromecast.

The device either sits in a dock attached to the back of the HDTV or sits nearby. It connects to a TV’s HDMI and yet still requires power from a microUSB port.

The Lenovo Cast works with DLNA and Miracast-enabled devices, which are most mainstream Android devices. Lenovo says it has a range of 20 feet and is capable of receiving video and picture content as well as mirroring a smartphone display.