If blogs were bars, Medium is probably the hippest place to be seen at right now. Not only was it started by Twitter founders Ev Williams and Biz Stone, but has a ‘social layer’ — which includes a feature letting users edit and annotate other people’s work, while it obviously integrates well with Twitter.
Medium is cool but there are some key differences compared to other platforms. For one thing, its features are rigid while the way it links to other content on its network can frustrate writers enough to leave. Twitter has been called the global town square and, in that context, Medium a side room away from the 140-character shouting and chaos where people try to work over interesting topics in more detail.
The site quietly opened to all potential authors in October 2013. There is currently no app for
composing posts on mobile devices, but Medium does offer a read-only app for iOS.
Pros: A great place to showcase your content to a (potentially) large audience.
Cons: Lack of customization and some content discovery issues, for writers.
Verdict: Medium is well worth trying, but many of the folks that write there use it as a secondary or tertiary blog.
