Developed by billionaire Deng Hong's Entertainment and Travel Group (ETG), nearly 400,000 square metres (4,300,000 sq ft) of the building is devoted to shopping. It also houses offices, conference rooms, a university complex, two commercial centres, hotels, an IMAX cinema, a "Mediterranean village", a pirate ship and skating rink. The centrepiece of the building is a water park ("Paradise Island Water Park"), containing a 5,000 m2(54,000 sq ft) artificial beach, where a giant 150 by 40 m (490 by 130 ft) screen forms the horizon to offer sunrises and sunsets. At night, a stage extends out over the pool for concerts. A stand has been built overlooking the pool with a food court and entrance underneath at the floor level. The new Intercontinental Hotel will feature 1,009 rooms that are spread over 6x8 story blocks around the edge of the complex. The centre is connected to Line 1 of the Chengdu Metro.
