Business firms provides packaging designs to their products. Packaging designs usually made in order to attract buyers to buy the products they have produced. It is also made to make the products looks presentable in the eye of the consumers.

Some business firms use to make their packaging more creative and unique than others to make it salable and in return gain profit from it. Gaining profit is the main objective of those business firms, the more products they produced, the more return they get, if and only if those products would be viable.