This type of analysis focuses on the macroeconomic factors that influence the value of an item. Traders open positions based on how they think changes in these factors are bound to affect different economies, regions, entities or otherwise tradable items. This is essentially the study of supply and demand based information in an attempt to aid in anticipating future price trends. This form of analysis often proves extremely difficult for traders, particularly those with limited experience. Technical Analysis is usually the preferred form of analysis for new traders on that basis.