Readability is so important if you want a post to be read. Take this post for example, each step is a h3 tag, it’s big and bold and you can clearly see which the 10 steps are. A lot of people just bold their titles which makes it hard to pinpoint which is a step or a title and which is just text. Some people will group together several points within a paragraph instead of using bullet points, I love bullet points because like I mentioned above, people don’t like long posts, bullet points are short and to the point and nearly always get read.