The Hunger Games is a franchise with the potential I have not seen since the Harry Potter series. It has already broken the record for most midnight release tickets for a non-sequel. The demographics for this series are thus far pretty astounding. It seems to have just about every major demographic that attend films in their back pocket.
A major aspect of its appeal is its main character. Katniss seems to appeal to both male and female characters. She is a strong willed hunter and vastly independent that is also a force to be reckoned with in the arena. The attention to style and fashion was also a great way to get the female audience interested. Having just started reading the books, I am curious to see how they will be able to adapt the food to the film, which is often described vividly and likely to keep both sexes interests on the screen. Finally of course we have the love triangle, which is a female favorite amongst plot devices
For the males we’ve got tons of action and a fight to the death. If some of the action is anything as it is described in the book, lets just say that action fans are in for quite a treat when the Hunger Games themselves start. The story also takes place in a post-apocalyptic America in a science fiction-like setting, which on average tends to appeal more towards male viewers than female viewers.
Finally of course the film is getting incredible reviews so far with a current 90% on Rotten Tomatoes. This should insight repeat viewings if it continues to get good press. The potential for this series is pretty astounding due to the fact that it should appeal to most major demographics and I can’t wait to see the evolution this franchise will take. I am eagerly looking forward to this film and I believe will put some serious competition against The Hobbit: An Unexpected Journey, The Dark Knight Rises, and The Avengers as highest grossing film of the year.
Written by Ross Parks
For more business insights, please go to HelloHollywood's web TV at http://www.filmannex.com/webtv/HelloHollywood
