Based on Regalix report, this following content assets proved to be effective for accomplishment of marketing goals in 2014.

70% Website Content

58% Webinars/Webcasts

51% Case Studies

48% Whitepapers

46% Blogposts

46$ Online Videos

44% Social Posts (Twitter, LinkedIn, etc)

38% Demos

35% Articles

30% Infographics

27% Newsletters

24% eBooks

17% Brochures

14% Banners

13% Handouts

9% Flyers

7% Podcasts

2% Bilboards

2% Standees

 

Source: Regalix, 2015