DESCRIPTION

When our client approached us to do the Fruit 10 commercial, they requested a story board. Looking at the amount of time we probably would have to invest to draw a professional storyboard... we just decided to do a mock-up instead. (Took us about 5hours - shoot, edit and visuals. Alternatively we could have hired a proper storyboard artist, but that had cut into our extremely low budget.)

The client, who was a bit nervous upfront, relaxed after seeing the mock-up and practically didn't interfere at all in the shoot. Yay! Client was happy, so were we.

You can watch the entire commercial here: http://www.fatkatstv.com/films/s/fruit_10_tv_commercial/22115
And the making of the commercial here:
http://www.fatkatstv.com/films/s/fruit_10_tvc_making_of/22160